Wendy w moe is a professor of marketing and director of the ms in marketing analytics and the smith analytics consortium at the robert h smith school of business university of maryland she is a recognized expert in online marketing and social media and is the author of social media intelligence. Wendy w moe david a schweidel online isbn 9781139381338 is the first book to combine meaningful analytical depth as well as practical forward looking advice to the area of social media intelligence moe and schweidel do a great job of blending their well respected academic insights with cutting edge business decisions in order to bring . Wendy w moe is an associate professor of marketing and director of the ms in marketing analytics at the robert h smith school of business university of maryland she is a recognized expert in online marketing and social media and has been on the faculty at the university of maryland since 2004. Read social media intelligence by professor wendy w moe with rakuten kobo in the world of facebook twitter and yelp water cooler conversations with co workers and backyard small talk with neig. Schweidel david a and wendy w moe 2014 listening in on social media a joint model of sentiment and venue format choice journal of marketing research 51 4 387 402 lead article finalist for paul e
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